Running a Candle Business

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how to scale your handmade candle business - infographical poster with instructions and pictures
How to scale your handmade candle business
In this article, we cover five strategies to take your handmade candle business to the next level with scaling. From switching to large-batch production and purchasing supplies in bulk to tapping into wholesale opportunities, leveraging automated email marketing for retail sales, and hiring help to lighten your workload, we show you a path toward a more sustainable business.
An image of different paraffin waxes as well as pouring a paraffin candle. Paraffin Wax, The Science, Talk About, Wax, How Are You Feeling, Science, Things To Come
Is Paraffin Wax Toxic?
You've probably heard a lot of different, and often conflicting, information about paraffin wax. It can be tough to know what to believe. We're here to set the record straight.
candles and cards with the words guide to selling candles at markets
Selling Candles at Markets & Craft Shows: A Guide
Advice on selecting the best markets, setting up your display, and marketing strategies.
Wondering about the expiration date of your fragrance oils? We've got all the answers, as well as info about storage, to help. Candle Making Fragrance, Soap Making Kits, Holiday Fragrance, Soap Colorants, Are Essential Oils Safe, Soap Supplies, Diffuser Sticks, Diffuser Bottle, Summer Candles
How long do fragrance oils last?
Wondering about the expiration date of your fragrance oils? We've got all the answers, as well as info about storage, to help.
a woman is sitting at a desk with her laptop and other items on the table
How to Pitch Your Candles to Retailers
No more hoping for shops to discover you on social media or online wholesale platforms! With this approach, you take the initiative to introduce your products and foster connections with potential retailers.
some candles and apples on a table with the words maker inspiration fall candle lines
Fall Candle Line Inspiration
Steal these ideas and get inspired!
a man sitting at a desk with a laptop and notepad in front of him that says how to find potential retail retailer for your wholesale business
How can you find retailers for your wholesale candle business?
A guide to expanding your wholesale candle business by connecting with shops
CandleScience Small Business Guide - 5 tips to sell more candles & soaps at markets and craft shows
Offering specials, bundles, and samples at markets and craft shows can help turn someone who’s browsing into a buyer. These ideas will help you reach your sales goals, move the needle with shoppers, and sell even more of your candles, soaps, melts, and other handmade products! See the full guide at CandleScience.com.
a candle, camera and other items on a table with the words how to product photography natural light
Product Photography How-to
Learn how to work with natural light to showcase your handmade products.
a jar of cream sitting on top of a table next to some wood planks
Product Photography Tips: Backdrops and Surfaces
Learn how to use different surfaces in your product photography to evoke a specific feel.