Ray ban original wayfarer

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never hide Eyewear Photography, Ray Ban Sunglasses Women, Advertising Archives, Spring 2015 Fashion, Ray Ban Sunglasses Sale, Ad Campaign, Ray Ban Sunglasses, Individual Style, Chocolate Milk

One of my favorite ad campaigns of all time has "rebranded" Ray Bans. The Never Hide campaign has gone from black and white to full color reminiscent of Andy Warhol's work. It is a great new design that is getting picked up by fashion magazines all over. Also, some of their promotional videos are going viral. This is a great example of an older company taking great design to the next level-which often means catching the attention of a younger crowd without losing some class. And the last…

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Alex Young

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