How to Write Menu Descriptions That People Want to Read
Did you know that the average diner will spend less than 2 minutes reading your restaurant menu? Some people will only peruse the entrees, and some will beeline straight for their favorite protein. And some will just skim prices, looking for the lowest price they can find. So you don't have a lot of time to sell your best dishes. Here are some menu writing tips that will put the winner in your dinner.
The Must-Have Content for your Event Venue Brochure
There's big money in private events for restaurants or unconventional venues. But you have to market your space well, or no one will think of you when they're planning their next event. Start with a professional event venue brochure. Here's a list of everything you should include -- and a handy checklist, too. #restaurantmarketing #restaurantevents #eventvenue #eventbrochure #privateevents #hospitalitymarketing #weddingvenue
Email List Management for Hospitality
An email list free of outdated email addresses and unengaged subscribers will make the WHOLE LIST perform better. Learn how to automate your restaurant's email list management. #emailmarketing #restaurantmarketing #onlinemarketing #restaurantemail #eventmarketing #eventemail
How to Share User Generated Content -- and Stay Out of Trouble
User generated content lets you share real user experiences of your brand or product. But there are some pitfalls to look out for. If you're not careful, you could end up infringing your customer's copyrights. And not only is that not nice -- it can also be VERY EXPENSIVE. Here's how to avoid it.
How can you build restaurant website backlinks - without a blog?
It's not so hard! Think about who wants to learn about your restaurant...local diners. Where would they look for that info? Local bloggers, food publications, and event listing sites. That's where you should be looking for more backlinks - and more website traffic. #restaurantmarketing #backlinks #backlinkstrategy #websitetraffic #hospitalitymarketing #catering #hotelmarketing
Get Started with Google Analytics for Restaurants
Setting up Google Analytics is surprisingly easy for a tool with so many reports! Here's a quick guide to get yours up and running, plus a few numbers to start looking at for you restaurant or event venue's website. #restaurantmarketing #hospitalitymarketing #googleanalytics #digitalmarketing #restaurantwebsite #eventproduction
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